ReputeAI
Business Knowledge & Brand Voice

Teach the AI how your business actually talks.

Set your tone, your phrasing preferences, and the things you never want said — once — and every AI-drafted reply follows it.

In practiceExample

A premium day spa sets its tone to "warm" with detailed responses and no emoji; a casual takeout counter sets "playful" with short replies and occasional emoji. Same AI, two genuinely different voices.

Illustrative example — not a guarantee of outcome.

The problem

Generic AI writing sounds generic. A reply that could have come from any business doesn't protect or build a real brand voice — customers notice a form-letter response as fast as they notice a genuine one.

What it does

Set your tone

Friendly, professional, warm, casual, premium, or playful — pick what fits your business.

Phrases you like and don't

Preferred language and words or phrases to never use, applied to every draft.

Response length and emoji preferences

Short and punchy or detailed and warm — and how often, if ever, to use emoji.

See it before it's live

Preview how your settings actually change a drafted response before anything goes out.

How it works

  1. 1

    Set your brand tone and language preferences once during setup.

  2. 2

    Every AI-drafted reply — to reviews or on booking calls — follows those settings automatically.

  3. 3

    Update your preferences any time; new drafts use the latest version immediately.

Trust & control

  • Your rules are visible and editable any time — nothing is a hidden system default.

Frequently asked questions

Does this apply to phone calls too, not just review replies?

Yes — the same brand-voice settings shape how the AI Booking Agent talks on calls.

Ready to give your business an AI team?